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Blog2022-09-06T20:36:14+00:00

The Ultimate Guide To Social Media For Lawyers

Over the years, large consumer brands like Wendys, AirBnB, and Nike have made exceptional use of social media as a marketing platform. These days, almost every business, large or small, tries to maintain an at least somewhat active social media presence. Unfortunately, this isn’t the case with many law firms, [...]

By |August 15th, 2021|Categories: Legal Marketing|Tags: |Comments Off on The Ultimate Guide To Social Media For Lawyers

The Most Important Content Marketing KPIs To Track

Among marketers, there’s not much dispute that, when done right, content marketing is one of the most powerful long-term marketing strategies available to businesses. In fact, content marketing is so effective that over 85% of marketers create content designed to attract, nurture, and ultimately convert leads into customers. The problem, [...]

By |July 25th, 2021|Categories: CRO, SEO|Tags: |Comments Off on The Most Important Content Marketing KPIs To Track

SEO for Estate Planning Attorneys

Whether yours is an established estate planning practice or you're in the early stages of building your firm's clientele, no doubt you've ventured down the rabbit hole that is website development, quality content, and SEO for Estate Planning Attorneys. If you're like many small to midsize law firms, you struggle [...]

By |June 30th, 2021|Categories: Legal Marketing, SEO, SEO for Lawyers|Tags: |Comments Off on SEO for Estate Planning Attorneys

How Much Should Lawyers Spend On Marketing

Determining your law practice marketing budget isn't always easy. Especially true when your focus is on your clients. When deciding how to divide marketing resources, view your law practice as a small business. As with any business segment, there is no specific rule about how much money to spend. But [...]

By |June 14th, 2021|Categories: Legal Marketing|Tags: |Comments Off on How Much Should Lawyers Spend On Marketing

Google Local Services Ads for Lawyers

Any local law firm is effectively a small business. While you provide highly specialized services to your clients, you operate under the basic tenets of brand building. Maintaining a healthy roster of clients keeps your business afloat. Generating leads and bringing new clients through the door is how your business [...]

By |April 18th, 2021|Categories: home, Legal Marketing|Tags: |Comments Off on Google Local Services Ads for Lawyers

About Brian Hansen

Brian Profile Pic

My name is Brian Hansen and I’m the founder of Rocket Pilots I have a background in entrepreneurship and I started my first company when I was 25. I also worked for a large agency for a number of years and the trainings and the experience were invaluable. I learned quickly the challenges of growing a business through sales, digital marketing and carefully constructed marketing funnels.

Since selling my first business I have focused on developing expertise in digital marketing and helping as many businesses as possible. I believe if you want to have a successful business you must have products and services that materially help others solve important challenges. My sole focus is the success of Rocket Pilots. I am a voracious reader and consumer of any digital marketing related content. I read, I study, I blog and I author white papers and guides to help businesses and marketing departments.

I certainly hope you enjoy my blog content. And if you need help with your marketing, please don’t hesitate to call me!

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