What is a content audit? According to a 2016 study by Curata, 37% of content marketers never complete a content audit. This is despite the fact that 42% of companies are working toward strengthening their content marketing teams and the more focused efforts toward creating: Content marketing strategies Building content [...]
These Top Legal directories are the perfect opportunity to enhance your Local SEO presence and show up more often in maps for local searches. Google refers to directories as “citations” and scans the web for consistency in your Name, Address, and Phone Number (NAP). I’m particularly fond of this SEO [...]
FindLaw is a Thomas Reuters company and an absolute giant in the legal community. They represent thousands of Law Firms, employ over 1,000 people and offer a suite of marketing products. If you are a lawyer, you have or will inevitably come across FindLaw. I have now personally spoken with [...]
Keyword research is the cornerstone of your business. Choosing what keywords to rank can make or break your business. Knowing if there’s a demand for a particular keyword and using specific terms and phrases to target your specific audience all influence your success. Understanding your customers as a whole and [...]
Attracting reviews can be a headache for many local businesses. To cut corners, many businesses resort to aggressive tactics in order to attract more 5-star reviews than their competition. To keep the playing field level and to prevent an entrepreneur from using unethical means to promote their businesses, many review [...]
Search Engine Optimization is one of the best ways to target customers from your geographic location when marketing your business online. When you invest in local SEO, it means your business will be seen more by local people and not just people in random cities across the globe. This makes [...]
About Brian Hansen
My name is Brian Hansen and I’m the founder of Rocket Pilots I have a background in entrepreneurship and I started my first company when I was 25. I also worked for a large agency for a number of years and the trainings and the experience were invaluable. I learned quickly the challenges of growing a business through sales, digital marketing and carefully constructed marketing funnels.
Since selling my first business I have focused on developing expertise in digital marketing and helping as many businesses as possible. I believe if you want to have a successful business you must have products and services that materially help others solve important challenges. My sole focus is the success of Rocket Pilots. I am a voracious reader and consumer of any digital marketing related content. I read, I study, I blog and I author white papers and guides to help businesses and marketing departments.
I certainly hope you enjoy my blog content. And if you need help with your marketing, please don’t hesitate to call me!