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SEO

Avvo Rating: The Definitive Guide

This guide contains step-by-step instructions for increasing your Avvo rating and details the items have an impact on your Avvo rating. At the end of the guide, we address a few of the most common questions we receive relating to Avvo attorney ratings. You can use the hoplinks below to [...]

The Most Important Content Marketing KPIs To Track

Among marketers, there’s not much dispute that, when done right, content marketing is one of the most powerful long-term marketing strategies available to businesses. In fact, content marketing is so effective that over 85% of marketers create content designed to attract, nurture, and ultimately convert leads into customers. The problem, [...]

Google Business Profile for Law Firms

For any business to be successful, it requires a healthy stream of customers, or in the case of a law practice, clients. Attracting those clients requires a law firm - your firm - to maintain high visibility amongst the public. Modern methods like dynamic websites and SEO have long bypassed [...]

Your Marketing Survival Strategy During the Coronavirus Pandemic

The world has been dealt a major blow due to the effects of COVID-19, and the economy itself is in an extreme state of crisis. Social distancing has evolved from a voluntary measure to a mandated order for many parts of the globe.  As a result, certain industries—including travel and [...]

What Does Google’s BERT Update Mean For Your Personal Injury Website?

Are you wondering how the new Google BERT update will affect your personal injury website? BERT is one of the most impactful updates related to the natural language processing of Google to date. It’s a clear indication that Google has become smarter when it comes to more specialized fields.  This [...]

Ultimate Guide to Page Speed Optimization

Slow page speed ruins the experience for users. The speed at which your page loads is uber important as users will click away if your website has not rendered in mere seconds. Google says that the probability of a visitor bouncing from your site increases by 32% if your page [...]

Garage Door SEO:  How to Rank on Page 1 of Google

Executing proper digital marketing and "Garage Door" SEO best practices can be the key to beating your competitors and landing consistent jobs. You are probably getting hammered by annoying emails and pushy salespeople claiming to be SEO experts. It's critical you understand what to takes to drive in clients from [...]

SEO Reporting | What to Expect from Your Monthly SEO Report

If you’re reading this, I’m going to assume that you’ve been burned in the past by an SEO company. I am also going to assume that the reports you have received were often vague, providing little to no value. They hit your inbox, you skimmed the content and were left [...]