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Among marketers, there's not much dispute that, when done right, content marketing is one of the most powerful long-term marketing strategies available to businesses. In fact, content marketing is so effective that over 85% of marketers create content designed to attract, nurture, and ultimately convert leads into customers. The problem, however, is that not all [...]
Is your content marketing strategy not working for you? You’re not alone. Research shows that 60% of marketers struggle to create engaging content and measure the effectiveness of their current content marketing strategies. Today, we’ll look at the key strategies your personal injury law firm should be using in your content marketing efforts to increase [...]
Most small businesses struggle with a sustainable content strategy. One of the biggest reasons for this is they aren't sure how to properly create and manage a blog content strategy. The internet is full of dead blogs. An ambitious entrepreneur learns the importance of content marketing and vows to post a weekly blog. Things go [...]